

Designed in
Duration
Team member
Instructor
Skillset
Designed in
Duration
Team member
Instructor
Skillset
2025
14 weeks
EJ Ko
Joseph Choi
Keyshot, Solidworks, Rhino, Lightroom, Illustrator, Photoshop, After Effects, Premiere Pro, Design research, Sketching
2025
14 weeks
EJ Ko
Joseph Choi
Keyshot, Solidworks, Rhino, Lightroom, Illustrator, Photoshop, After Effects, Premiere Pro, Design research, Sketching


MATCHA
MATCHA
MATCHA
matcha is quickly becoming a global favorite as more people look for
a cleaner, healthier source of energy.
matcha is quickly becoming a global favorite as more people look for a cleaner, healthier source of energy.
matcha is quickly becoming a global favorite as more people look for
a cleaner, healthier source of energy.
matcha is quickly becoming a global favorite as more people look for a cleaner, healthier source of energy. with rich antioxidants and smooth caffeine, it’s winning over those who once reached for coffee.








growing demand
for matcha products
growing demand
for matcha products
growing demand
for matcha products
the matcha market reached $4.24B globally, growing 165% since 2018, fueling matcha specialty cafes across the U.S.
the matcha market reached $4.24B globally, growing 165% since 2018, fueling matcha specialty cafes across the U.S.
losing authenticity
in convenience
losing authenticity
in convenience


high demand has led many matcha shops to replace hand whisking with tools like robotic arms, whisk holders, and blenders since hand whisking is too labor-intensive.
traditional hand-whisking is too labor-intensive
people have been using alternatives


the cost of
convenience
the cost of
convenience
the cost of
convenience
alternatives can’t fully break down matcha. They can leave clumps that affect the texture and taste, leading to a noticeably lower-quality drink.
alternatives can’t fully break down matcha. They can leave clumps that affect the texture and taste, leading to a noticeably lower-quality drink.
alternatives can’t fully break down matcha. They can leave clumps that affect the texture and taste, leading to a noticeably lower-quality drink.
what if…
what if…
what if…
What if traditional matcha could stay authentic while becoming approachable and convenient?
What if traditional matcha could stay authentic
while becoming approachable and convenient?
What if traditional matcha could stay authentic while becoming approachable and convenient?
What if traditional matcha could stay authentic while becoming approachable and convenient?
how?
how?
how?

labor-intensive
hand-whisking
labor-intensive
hand-whisking
labor-intensive
hand-whisking

labor-intensive
hand-whisking

fully-automated,
replicated whisking motion
with a simple gear
fully-automated,
replicated whisking motion with a simple gear
fully-automated,
replicated whisking motion
with a simple gear

fully-automated,
replicated whisking motion
with a simple gear



create your own
matcha powder
create your own
matcha powder
saku uses stone-mill technology to preserve matcha's nutrients and aroma, grinding fresh for every cup to maximize flavor.
saku uses stone-mill technology to preserve matcha's nutrients and aroma, grinding fresh for every cup to maximize flavor.
saku uses stone-mill technology to preserve matcha's nutrients and aroma, grinding fresh for every cup to maximize flavor.
creating effortless setup
creating effortless setup
creating effortless setup
saku uses a built-in bamboo whisk designed for quick, simple replacement / installation.
saku uses a built-in bamboo whisk designed for quick, simple replacement / installation.
gentle press,
perfect whisking
gentle press,
perfect whisking
A gentle and simple press on the whisk module starts the whisking.
A gentle and simple press on the whisk module starts the whisking.

gentle flow, preserved texture
gentle flow, preserved texture
saku features a double-step spout that keeps the matcha's microfoam intact while pouring.
saku features a double-step spout that keeps the matcha's microfoam intact while pouring.

magnetic attachment for stable placement
magnetic attachment for stable placement
the magnetic base locks the cup into the perfect position, ensuring stability during whisking.
the magnetic base locks the cup into the perfect position, ensuring stability during whisking.



a drink that becomes ritual
a drink that becomes ritual
a drink that becomes ritual

